This is the front of the store at 1638 SW 8th Street ("Calle Ocho" to locals). Park along the street and fill the meter if you can find one.
As you walk into the store, you notice that the dimensions are very small. There is a room that is the main "showroom" that can't be more than 10' x 10' with a smoking lounge in the back that might measure 8' x 10'. On your immediate right as you walk in, there is the torcedor's bench which looks out the storefront window onto SW 8th Street. No one was rolling when I happened to stop by.
The 2 main proprietors of the brand - J.Marta Perez and Gael de Courtivron - were in Honduras when I stopped by on behalf of my buddies on the CA Forum (and my own education!). However, one of the partners in the business - Mr. Ben Simmons from Virginia - was. He was very cordial, recommended the African Fuerte "Bantu" (4.75 x 50) as the smoke to choose and together we hoped for the best for the owners as well as the Honduran crops with Hurricane Adrian barrelling down on Central America.
Well, after walking away with a sampler of African Fuertes, Natural Fuertes, Maduro Fuertes and LHB "Little Havana Blends", I would say that I will be testing out that tag line of "Miami's Best Kept Secret". I'm going to let the cigars rest for a couple of weeks in my humidor as the humidity in the store didn't seem to be very consistent.
According to Mr. Simmons, La Luna Cigars were previously rolled by Torano Cigars, but at this moment, they are going to be rolled in house in Danli, Honduras. They predict that they will start production with the African Fuertes but will also be starting a new line named after one of the founders. This "J. Marta Perez" line will be very select cigars.
This is the wall that faces you as you walk in. It seemed clear that the company was in transition as there simply isn't much stock for the walk-in traffic to purchase. The green labelled boxes are the African Fuertes, the four humidors had other samples, but everything was either in perfecto, robusto or corona size. I didn't see one churchill, or torpedo. The blue labelled product in the middle on the lower levels of the bookcase are a brand manufactured for the locals called "LHB - Little Havana Blend". Mr. Simmons told me it was a medium strength cigar.
This is the wall of the storefront area that is on your left as you come in the door and parallel to the storefront window. Lots of memorabilia and some stacked boxes.
This is the room in the back of the store where people can sit and smoke some of La Luna's cigars. I imagine that this is meeting point for the "Luna-tics" from all around who come to congregate there. It looks a little too much like my apartment in college for my tastes!